Where have you been?

Matt being filmed on location at Maine Beer Company

Matt and the crew filming Episode 2 | Maine Beer Company

Nate Bowman

Nate Bowman, Creator & Executive Producer

Hi there fellow beer fan! I’m Nate Bowman, creator and executive producer of Local Brew. You probably don’t know who I am because I mostly stay behind the scenes. I’m not interested in being on camera. No no, my interest lies in making a kick-ass TV series about one of the things I love the most – Maine craft beer. I want to get into these breweries and learn the story behind the beer I enjoy so much. I know the people brewing this fantastic liquid gold must have a story to tell. And who’s telling it? Nobody! Why? I don’t know. But I want to change all that. I want to get in there and show people how great craft beer is made. I want to tell the story of each brewery, from the entrepreneurial spirit to the struggle to sell that first pint, to the decision to make an IPA instead of a stout (or vice versa). I’m also a professional video editor and motion graphics artist and have been for over a decade. So creating a series about craft beer scratches two itches for me – it’s the chance to combine my love of video production with my love of craft beer.

If you’ve followed the series you may have noticed that I haven’t made a new episode in a really long time. You might be wondering “Where did you go Local Brew? We loved you and want more!” Well you’re in luck! I’ve started this News & Updates section to shed some light on what’s been happening, where I’d like to see the series go, the progress I’m making and so forth. Consider this your all-access-behind-the-scenes look at what it takes to create a TV series from nothing more than a love for craft beer and an idea.

So what happened? Where did the series go? After the release of Episode 2 featuring Maine Beer Company I was approached by a reality TV producer out of New York. She saw potential in the series and wanted to partner with me to pitch it to most of the major television networks. I quickly joined her and got to work preparing pitch materials. She then brought Local Brew to pitch meetings with just about every major television network that could possibly be interested. Due to legal reasons I can’t say which networks specifically, but if you think about what TV network might be interested in this series, we probably pitched to them. After many months of waiting we finally got the bad news – every network passed on the series for one reason or another. Again, due to legal reasons I can’t say specifically why they passed but there were a few recurring themes…

During this period of waiting I stopped production of the series for a couple of reasons. The first was that we are sponsor paid for, meaning our sponsors are the ones ponying up the money to cover the costs of production. If a major network decided to pick up Local Brew we would have to leave our local sponsors behind. I didn’t want to get into a situation where we had taken hard earned sponsorship money from a business but couldn’t deliver the episodes and advertising they’d paid for. These businesses that are supporting us deserve better than that. The second reason is I had no idea how long pitching a series to a network actually takes. As it turns out, it takes a looooooong time. Actually the pitch was quick and easy but it took forever to get a “yes we love it and want to produce it with you” or in my case, a “no we’re not interested” answer. Lastly, I’m just one guy with a day job, a family and a dream of a beer TV series. I don’t have a lot of free time and in the last couple of months I’ve been busy with life. So Local Brew has been on-hold. At least temporarily.

Now that I’ve got a definite “no” from the networks I’m freeing up my schedule and moving full steam ahead with Local Brew. I’m going back to my original plan of producing the series locally, with help and support of local business sponsors, and focusing exclusively on Maine craft breweries. I’m also going to be focusing on local bars/pubs/restaurants that serve craft beer, local home brewers and the local beer festivals we have each year (are you catching the local theme here?). Maine has an awesome craft beer scene and I want to get out there and explore it. And I want you to come along for the journey. My vision for this series is to eventually visit every craft brewery in Maine and learn the story behind the brew. If that’s something you’re interested in then you’ve come to the right place! I’ll be updating this section of the website often so come back for updates. With any luck you’ll be able to watch more episodes about your favorite Maine breweries very soon. Until then, keep supporting the local breweries and business that support us.

Nate Bowman

4 Responses to “Where have you been?”

  1. Carl says:

    Cheers from Japan. Been looking for a down to earth show about craft brews. Great job on this site. Really like it. I’m originally from the maritimes (New Brunswick), and I’d like to think that we take our beer seriously. Unfortunately, I haven’t found anything like this back home, so I tune in to what I think is the best place to chat beer in the US. Maine! I hope you will get more shows online. To be honest, I’m trying really hard to appreciate Japanese craft beer, but let’s face it. I follow my hop, I mean heart when it comes to good beer. Like we say in the maritimes, drive her buddy!

    Good luck and keep em comin


    • admin says:

      Thanks for the feedback! I’m psyched you like the show and want more of it! Things have been busy for me lately but I plan on making more episodes in the future. Good lucking finding some craft beer in Japan. I’m a hop head myself and would have a hard time drinking that low-hop Japanese beer.


  2. Allison says:

    Found your show while I was browsing the internet, and I’m so bummed there are only two episodes! Those network fools don’t know a good thing when they see it! I love Maine and would love to see more.

    Allison in Rhode Island

    • admin says:

      Thanks for your support and letting us know you like the show! This is a passion project for us so it’s hard to get funding and find time to make it happen BUT we’re working on a third episode right now! We just finished shooting last week and we’ll be editing from now until it’s done, which should be by mid-March. If you haven’t already, follow us on Facebook and Twitter for updates!